Marketing & Strategy
I’ve worked in these industries:
public health
higher education
food services
retail
nonprofit
Crafting strategies for short and long term campaigns for social channels and websites. This included Instagram, TikTok, LinkedIn, and Facebook.
Strategies included:
competitor social audits
content and calendar creation
post templates
working on SEO keywords
email marketing
metric tracking
creating custom Instagram giphy stickers
Tools
Figma
Canva
Mailchimp
Google analytics
Notion
Skills
Creating digital assets - images, videos, graphics, flyers
Writing and editing blog posts
Drafting and publishing newsletters with custom templates
Creating best practice guides for clients